We are working on providing you a better experience on our website and portals, and we are currently under maintenance.

We're looking forward to seeing you again soon

Studies & Reports



Artificial intelligence: A key enabler for accelerating the digital transformation
Study Microsoft, April 2019
Banks have seen some major changes in the past due to developments in technology. However, these could pale into insignificance when compared with the changes that are currently happening as a result…

Keywords : Digital/Mobile channels , Transformation , AI/Robotics

Download the report


Bank + Fintech: The secret to a successful collaboration
Voice of the Members Efma, April 2019
To keep up with increasing customer demands for ‘anytime’ banking and innovative new services built around the latest technologies, traditional financial institutions have realized that the…

Keywords : Fintech , Bank Products & Services , Innovation

Download the report


Building the bank of the future (Part 1): The first steps of open banking
Study Wavestone, March 2019
For almost 20 years, new technologies and digital innovation have impacted every business activity, including the financial sector. Although retail banking has not fundamentally changed until now, the…

Keywords : API/Open banking , Digital/Mobile channels , Bank Products & Services , Business strategy/Model

Download the report


Digital banking 2025
White paper Efma, March 2019
The rise of smartphones heralded a stunning change in consumer choice. The ability to immediately evaluate experiences across brands and select what the customer wants. Or switch providers that disappoint…

Keywords : Customer experience , AI/Robotics , Digital/Mobile channels , Bank Products & Services , Transformation , Cybersecurity/Authentication , Customer acquisition , Credit

Download the report


Retail banking in the Middle East: Digital transformation for customer satisfaction
Regional review Efma, February 2019
The dynamic and diverse countries of the Middle East provide a fascinating mix of challenge and complexity for the financial services firms that operate in the region. Rapid adoption and deep penetration…

Keywords : Innovation , Transformation , Business strategy/Model , Bank Products & Services

Download the report


P2P payments: the fintech and bigtech threat
White paper Efma, February 2019
Peer-to-peer payments solutions have emerged as a key battleground in the financial services. With the potential to put the customer at the center of a fast, convenient and personalized experience, P2P…

Keywords : GAFA/New competitors , Digital payments/Wallet , P2P payments/Money transfer , Fintech

Download the report


Efma Review 2019
Regional review Efma, February 2019
It’s been a stimulating year to work in the financial services sector as the industry’s transformation continues to build momentum. During 2018, banks have implemented PSD2 and continued to…

Keywords : Bank Products & Services , Business strategy/Model

Download the report


Machine learning in European financial institutions
Study Google, December 2018
The entire financial services industry is being inundated with articles and presentations about the business implications of artificial intelligence (AI) and machine learning. Financial institutions are…

Keywords : AI/Robotics , Big data

Download the report


Digital transformation observatory 2018
Study BCG, November 2018
This document by BCG and Efma presents the results of 2018 BCG's survey on the state of digital transformation of banks as well as the learnings from observatory over the last two years.

Keywords : Digital/Mobile channels , Transformation , Bank Products & Services

Download the report


Retail banking in Asia Pacific
Regional review Efma, October 2018
Across the Asia Pacific (APAC) region, banks are leveraging digital technologies to put customers at the center of their innovation strategies and create personalized banking experiences that leave nobody…

Keywords : Bank Products & Services , Business strategy/Model

Download the report

Efma reports


With more than 30 reports published yearly, co-written with leading consulting and IT partners (Efma associate members), we offer a snapshot of market trends for you to get inspired through winning strategies developed on other continents.

Reports are only for Efma members. Is your institution an Efma member

Efma notifications


Keep your finger on the pulse of the financial service sector thanks to Efma notifications.

Pre-order your copy of upcoming Efma reports and receive a notification when they are published.